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Case Study

Media Carousel

✏️

Requirements

Redesign the search tool to support functional improvements and enhance user experience

📈

Business Goals

  • Modernize search tool
  • Support development
  • Enhance user experience
  • Improve retention

👨‍💻

My Role

  • Product Design
  • Interaction Design
  • UX/UI Design
  • Development

📦

Deliverables

  • User Stories
  • Wireframes
  • Prototypes
  • Visual Assets
  • Codebase

✏️

Requirements

Redesign the search tool to support functional improvements and enhance user experience

📈

Business Goals

  • Modernize search tool
  • Support development
  • Enhance user experience
  • Improve retention

👨‍💻

My Role

  • Product Design
  • Interaction Design
  • UX/UI Design
  • Development

📦

Deliverables

  • User Stories
  • Wireframes
  • Prototypes
  • Visual Assets
  • Codebase

Research + Design

Development

Engineering

Business

Design + Research

Development

Engineering

Business

Overview

An enhanced search experience: Our native search tool underwent modernization to improve performance and match user expectations. Required was a full redesign of the consumer-facing search experience to facilitate these new capabilities.

My role: Lead designer, responsible for the end-to-end design and development process of the search experience, including visual and interaction designs, search logic and information architecture. I conducted user research, wireframes, mockups, prototypes and design documents. I oversaw the full development lifecycle, created FRDs and user stories and visual assets.

The final product was a simpler, more user-friendly experience that met industry performance standards and delivered more targeted content with enhanced keyword relevancy.